Category: Communication
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The real value of communication
Headline findings from the 2005/2006 Communication ROI Study from employee benefits and HR consulting firm WatsonWyatt: Companies that communicate effectively have a 19.4 percent higher market premium than companies that do not. Shareholder returns for organizations with the most effective…
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Good links are like good headlines
Writing a blog post is not really that different to writing any other type of copy, especially when it comes to the headline of a post. As with any text, the headline is the grabber, the text that usually first…
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Personal blogging clarified
Visiting the blog of Amazon.com’s Chief Technology Officer, Werner Vogels, to read his account of a presentation at Amazon by Naked Conversations authors Shel Israel and Robert Scoble (some very interesting commentaries about that – link at Memeorandum), I spotted…
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The British cabinet minister who blogs
Looking for something on one of the British government websites, I came across this – the blog being written by David Miliband, Minister of Communities and Local Government. Not only a government minister but also a member of the Cabinet,…






