Category: Communication

  • The dawn of 2014

    For some people (probably many people), early morning on January 1 in any year is characterized by the plink-plink-fizz sequence of two Alka-Seltzer tablets dropping into a glass of water. A few gulps and, a bit later, relief! These days,…

  • The mutual value of the conversation

    The stats helper monkeys have been busy, said WordPress in an overnight email telling me about “Your 2013 in blogging,” a concise analysis of this blog during the year as noted by the stats module in Jetpack, the uber-plugin utility…

  • Be cool with social media logos

    Here’s a quick just-before-New-Year quiz – which one of these is the correct Twitter logo? I see them all over the web, especially the text one and the ‘t’ image. None of them is correct. Today, there is only one…

  • It’s all love and hate with Facebook

    The thumbs-down symbol to register dislike of something on Facebook has long been a wish expressed by quite a few people. That wish has come to fruition, sort of – there now is a dislike button but only as an…

  • The role of the C-suite in social media marketing

    Content marketing is a topic I’ve talked about quite a bit recently, in particular relating to the consequences of not having a clear strategy and the measurable benefits that can arise when you do. So I was delighted when Glenn…