Communication – Page 94 – NevilleHobson .com

Category: Communication

Don’t ignore social voices, Knight Frank #LostMyGiggle

23 October 2013

It’s always very interesting seeing how the mixture of empowered social communication, Twitter and a hashtag can totally disrupt traditional communication and command and control behaviours. We’ve seen this during the past week in two specific examples – the negative…

Knight Frank, Wiggly Wigglers
Business metrics from SAP to get excited about

20 October 2013

Metrics, facts, opinion and forecasts are all part of the fabric of the online experience. Everywhere you look, you’ll see reports, surveys, infographics and much more web furniture designed to inform, entertain and often sell. Too often, though, it’s a…

SAP
The real challenge of content marketing is when you don’t have a strategy

17 October 2013

Two reports were published this month by MarketingProfs and the Content Marketing Institute that assess the state of content marketing in 2013 to project a picture for 2014 in the US from both the B2B and the B2C perspectives. Each…

b2b, B2C, Content marketing
Making a difference, one conversation at a time #BAD13

16 October 2013

Today, in blogs big and small around the world, people are talking about human rights. It’s a topic of universal interest yet often it’s one of universal fatigue, too. You get fed up hearing about famines, wars and human suffering…

#BAD13, #humanrights, Blog Action Day
Filters and trust

13 October 2013

As we get exposed to more and more information online, two elements assume great importance – filtering in the things we want to see; and verifying those things so we trust our filtered-in information along with the purveyors of it.…

PunditFact

Category: Communication

Don’t ignore social voices, Knight Frank #LostMyGiggle

Business metrics from SAP to get excited about

The real challenge of content marketing is when you don’t have a strategy

Making a difference, one conversation at a time #BAD13

Filters and trust