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Category: Events

  • Donna’s six communication truths

    One of the people I was so pleased to meet for the first time at the IABC conference in Vancouver last week was fellow communicator Donna Papacosta who podcasts Trafcom News. I’ve just finished listening to Donna’s show #31 which she…

  • Reflections from a week on the road

    New York and Amsterdam are just 6 hours and 20 minutes apart with a good tail wind so my flight home overnight on Saturday felt a bit like a commute. KLM flight 644 was completely uneventful: it left JFK on…

  • FIR Interview – Larry Weber, Chairman W2 Group: June 9, 2006

    From the Marketers Forum at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School’s Center on Global Brand Leadership. Larry Weber, Chairman of W2 Group, talks about influencing people through content, the signficance of…

  • FIR Interview – Max Lenderman, GMR Marketing: June 9, 2006

    From the Marketers Forum at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School’s Center on Global Brand Leadership. Max Lenderman, Creative Director at GMR Marketing LLC, talks about experiential marketing and delivering brand…

  • FIR Interview – Craig Newmark, Founder Craigslist.org: June 9, 2006

    From the Marketers Forum at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School’s Center on Global Brand Leadership. Craig Newmark, Founder of craigslist.org, talks about trust, Craigslist expansion, consumer-generated content, unconventional marketing, enabling…