Category: Experiences
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How to get a result with Twitter when email would fail
It started with one tweet. @jangles Hi Neville, we were wondering if there’s an email address we can reach you on? — Becky @ Nudjed (@BeckyAtNudjed) October 2, 2014 I bet you get requests like this from PR folk, too.…
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The Apple iOS debacle and PR consequences
Whether you’re an iPhone user or not, you can’t have missed the headlines in recent days reporting on the fiasco resulting from Apple’s botched operating system update 8.0.1 for iPhones and iPads, released on September 24. For the first time…
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The long vision of SpecSavers versus the short-sightedness of Boots
I’ve always believed that it’s the little things that really matter when it comes to excellent customer service. I’m talking about the types of thing that don’t require a huge effort by an employee of a company, or a conscious…