Category: For Immediate Release

  • FIR Live #11: February 7, 2009

    Content Summary: The recently-published Edelman 2009 Trust Barometer formed the principal backdrop for a wide-ranging one-hour FIR Live on BlogTalk Radio discussion on the topic of trust from the communicator’s perspective. Discussion participants were FIR co-hosts Neville Hobson and Shel…

  • FIR Interview: Lee Aase, Mayo Clinic

    In this FIR Interview, Shel Holtz talks with Lee Aase about the origins of social media at Mayo Clinic, the role of Legal and other departments in supporting his efforts within the conservative and highly-regulated healthcare environment, and the launch…

  • The Hobson and Holtz Report – Podcast #420: February 5, 2009

    Content summary: Richard Edelman joining us for FIR Live on BlogTalk Radio on Feb 7; FIR Interview with Lee Aase of Mayo Clinic coming; Dan York reports from Orlando, Florida; the Media Monitoring Minute with CustomScoop; News That Fits: Twestival…

  • Next FIR Live on Feb 7: Discussion about Trust

    The next episode of FIR Live on BlogTalk Radio, the monthly live call-in show hosted by FIR co-hosts Neville Hobson and Shel Holtz, takes place on February 7 and will discuss the role of trust in communications. We’ll look at…

  • The Hobson and Holtz Report – Podcast #419: February 2, 2009

    Content summary: Vote for FIR at Podcast Alley; next FIR Live on Blogtalk Radio on Feb 7; upcoming FIR Interview with Lee Aase, Mayo Clinic; Michael Netzley reports on a kerfuffle over reporting about the Mumbai terrorist outrage last November;…