Category: For Immediate Release

  • Cut from FIR #362

    Overflow from today’s FIR #362: News That Fits Why should HR embrace corporate social networking? Slowdown in hiring PR staff Listen to these FIR Cuts: [display_podcast] Download FIR Cut MP3s: Corporate social networking (5:04) | PR Jobs (1:05) If you…

  • The Hobson and Holtz Report – Podcast #362: July 14, 2008

    Content summary: New FIR Interview posted; Shel’s travels; Molson blogger outreach follow-up; Michael Netzley in Singapore shares statistics and two case studies from Malaysia; the Media Monitoring Minute with CustomScoop; News That Fits: knife crime battle turns to Facebook, three…

  • FIR Interview: Peter Shankman of Help A Reporter Out

    Help A Reporter Out (HARO) began as a group on Facebook and is now a dedicated website with rapidly growing momentum. People sign up to receive queries from reporters looking to interview experts or people with experience for their articles.…

  • The Hobson and Holtz Report – Podcast #361: July 10, 2008

    Content summary: Two new FIR Interviews posted; discussion: did Molson make the right connections with their blogger outreach?; the Media Monitoring Minute with CustomScoop; Dan York reports on Calliflower and more; mentioning the new iPhone; News That Fits: Google launches…

  • FIR Interview: Al Comeaux, SVP Corporate Communications, Sabre Holdings

    When it began its life as an independent company, employees of Sabre Holdings – the company that (among other things) provides flight information to consumers and travel agents – mostly worked in the same physical location, making it easy to…