Category: For Immediate Release
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The Hobson & Holtz Report – Podcast #211: February 1, 2007
Content summary: Vote for FIR at Podcast Alley; Boston bomb scare is bad marketing not bad PR; IABC launches new brand identity; Hill & Knowlton’s David Ferrabee asks what is internal communication?; prepping employees to be company bloggers; Dan York…
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The Hobson & Holtz Report – Podcast #210: January 29, 2007
Content summary: New Media Release podcast posted; using citizen journalists to cover mainstream news; Adobe wants to make the PDF file format an international and open standard; cybersquatters taking over abandoned blogs; comparing Google Analytics, Statcounter and FeedBurner; Lee Hopkins…
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The Hobson & Holtz Report – Podcast #209: January 25, 2007
Content summary: Discussion topics from listeners: PR is too important for PR people, blogs in China affect Starbucks, win a place at the New Communications Forum; Dan York reports further on RSS autodiscovery and commentary on trackback spam; communication challenges…
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The Hobson & Holtz Report – Podcast #208: January 22, 2007
Content summary: Two new FIR podcasts posted; marketers upset about changes to Outlook; track website analytics with RSS feeds; online newspaper blog traffic grows 210%; blogger, not splog, hijacks blog content; increasing criticism of Celebrity Big Brother and the UK’s…
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FIR Speakers & Speeches/NMRCast – Third Thursday Panel Discussion: January 18, 2007
Content summary: The Bay Area’s Third Thursday group, meeting at Shine SF in San Francisco, heard a panel discussion about the Social Media Press Release. The panel discussion was led by Chris Heuer, and featured Shel Holtz, Brian Solis, Tom…