Category: For Immediate Release

  • The Hobson & Holtz Report – Podcast #198: December 14, 2006

    Content summary: FIR continues twice a week in 2007; CaseCamp Second Life today; thanks to Tyler Leisher; John Stauffer asks for thoughts on how to engage with less-than-interested public relations co-workers about social media; the irrelevance of the page view;…

  • The Hobson & Holtz Report – Podcast #197: December 11, 2006

    Content summary: What a gathering of communicators in New Orleans thinks of social media; do journalists want a social media news release?; marketers tour of Second Life planned; using YouTube to spot 2007 trends; YouTube demographics may not be what…

  • The Hobson & Holtz Report – Podcast #196: December 7, 2006

    Content summary: Measuring RSS feeds; RadioTail’s Ripple out of beta; what it takes to be in PR; catching up: Music Ally event, London conference, Neville and Dan York meet up; Edelman introduces the StoryMaker social media press release; Philip Rosedale…

  • The Hobson & Holtz Report – Podcast #195: December 4, 2006

    Content summary: Vote for FIR at Podcast Alley; Cerado’s Haystack widget; Yahoo and Reuters collaborate in citizen photo journalism; Fox misguided copyright protection; the future of web advertising is in the UK; new study from the American Marketing Association; listener…

  • FIR Speakers & Speeches – Terry Fallis and Shel Holtz on podcasting

    Content summary: Shel and Terry Fallis, from Thornley Fallis Public Relations (and co-host of Inside PR) addressed Thornley Fallis clients in a breakfast session at the Royal York Hotel in Toronto, Ontario, Canada, on November 15. Terry recorded the session…