Category: For Immediate Release
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The Hobson & Holtz Report – Podcast #129: April 17, 2006
Content summary: Gizmo today, not Skype; FIR listener survey update; blogger relations and how PR should pitch bloggers; blog commenting, engagement and Starwood Hotels new blog; Lee Hopkins reports; the .eu domain name controversy; Firefox Flicks grassroots marketing contest; listeners’…
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The Hobson & Holtz Report – Podcast #128: April 13, 2006
Content summary: Steve Rubel and Jeremy Pepper bury the hatchet; Eric Schwartzman interviews Harold Burson, Matt Murray, Al Golin and Ali Velshi; PR Week US editor Keith O’Brien is public with his blog; BlogBurst syndicates blogs to top mainstream media;…
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FIR Interview: David Bradfield, iStudio – April 12, 2006
In this edition of For Immediate Release podcast interviews, Neville and Shel enjoyed a 30-minute conversation with David Bradfield, Senior VP of iStudio, about his work with client ALTANA Pharma in Canada to introduce social media (award-winning podcasts and blog) to…
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The Hobson & Holtz Report – Podcast #127: April 10, 2006
Content summary: FPRA Blog Week begins; IABC conference blog launches today; update on the FIR listener survey; GM’s grassroots ad campaign for the Chevy Tahoe; the consequences of being quick on the draw in blogging press releases; David Phillips reports;…
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FIR Interview – Andy Abramson on bloggers breaking news ahead of the media – April 6, 2006
In this edition of For Immediate Release podcast interviews, Shel enjoyed a 28-minute conversation with Andy Abramson, CEO of Comunicano, who used his VOIP-focused blog to break the story of RICO charges filed against Skye well ahead of the mainstream…