Category: For Immediate Release

  • FIR Book Review: The Virtual Self by Nora Young

    FIR Book Review Editor Bob LeDrew reviews The Virtual Self: How Our Digital Lives Are Altering the World Around Us, by Nora Young, the host of Spark on Canadian Broadcasting Corporation radio. The recent release explores the very real impact…

  • The Hobson and Holtz Report – Podcast #655: June 11, 2012

    Content summary: Reminder that the next FIR Live is on Saturday June 16: a panel discussion on influencer marketing; new FIR Book Review coming from Bob LeDrew of Your Virtual Self; Breaking News: IPR Measurement Commission approves standards for traditional…

  • The Hobson and Holtz Report – Podcast #654: June 4, 2012

    Content summary: Diary note for the next FIR Live panel discussion on influencer marketing: June 16; update on the CIPR’s PR and Wikipedia initiative; IABC World Conference FIR meetup in Chicago; News That Fits: American Express launches Foursquare deals in…

  • The Hobson and Holtz Report – Podcast #653: May 28, 2012

    Content summary: Next FIR Live panel discusses influencer marketing on June 16; LikeMinds 2012 summary; News That Fits: the rise of visual communication; Michael Netzley reports from Singapore on a changing media environment in North Korea and Edelman’s report on…

  • FIR Live is back with all-star panel on influencer marketing

    Has it really been 10 months since the last FIR Live? It may have been a while, but when we decided to bring the real-time single-topic panel discussion back, we did it in a big way. We’ll be talking about…