Category: For Immediate Release
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The Hobson and Holtz Report – Podcast #632: January 2, 2012
Content summary: We start our 7th year of FIR on January 3; FIR Book Review by Bob LeDrew of ‘ROI of Social Media’ posted, more coming; the FIR Book Club launching this month on BlogTalk Radio, first guest author is…
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FIR Book Review: ROI of Social Media
The ROI of Social Media: How to Improve the Return on Your Social Marketing Investment, by Guy R. Powell, Steven W. Groves and Jerry Dimos, is the latest book to be reviewed by FIR Book Reviews editor Bob LeDrew. Comment…
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The Hobson and Holtz Report – Podcast #631: December 26, 2011
Content summary: Today is Boxing Day, a public holiday in the UK, Australia, Canada, New Zealand and some other Commonwealth nations; Queen Elizabeth’s Christmas Day messages available for Kindle from Amazon; FIR Book Club with Bob LeDrew starts next month…
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FIR Book Club starts in January 2012
Welcome to the FIR Book Club. You already think of FIR as the podcast where you find out what’s making news and why in the worlds of public relations, social media, and communication. Now, the FIR book club – announced…
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The Hobson and Holtz Report – Podcast #630: December 19, 2011
Content summary: Dan York is guest co-host in Neville’s absence. A Google+ Hangout panel discussion on Le Web has been posted, as have two book reviews by FIR book review editor Bob LeDrew. Bob also introduces the FIR Book Club.…