Category: Innovation

  • Twitter eight years on

    Today marks the eighth anniversary of Twitter, the communication platform that is globally ubiquitous today, the eleventh most-visited website in the world. From co-founder Jack Dorsey‘s first tweet on this day, March 21, in 2006, the number of active users…

  • Changing the game with native advertising

    Does “native advertising” bother you? When I was first asked that question, my response was the inevitable “It depends…” And that primarily means: It depends on how open and transparent the advertiser and the publisher are about the native ad.…

  • Getty Images ups its game in the collaborative economy

    A picture is worth a thousand words, the saying goes. For anyone publishing content online, an image is becoming ever more valuable as an inclusive element in story-telling that can enrich your story and help it get attention. Did the…

  • New research shows what drives consumers in the collaborative economy

    New research shows what drives consumers in the collaborative economy

    If you want to know about the collaborative economy and what it may mean for businesses large and small, the man to pay close attention to is Jeremiah Owyang. The collaborative economy – also variously referred to as the sharing…

  • Instagramming NYFW

    A frequent topic over the past year on the FIR podcast that my co-host Shel Holtz and I have pondered and discussed is the rise of visual communication. A key reference point for us was the interview we did in…