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Category: Leadership

  • Three candidates for new PR definition

    The PRSA-led global initiative to find a new definition for public relations has moved into an interesting phase as it extends the time for deciding on what will be the one. Rather than the PRSA and its global partners choose…

  • FIR Interview: John Clemons, Interim Executive Director, IABC

    Leading a professional association that represents about 15,000 business communication professionals in over 80 countries is a challenging opportunity for a visionary leader. It’s a challenge that John Clemons, ABC, APR, has grasped with alacrity following his appointment as  Interim…

  • Have your say in redefining public relations for the modern age

    What’s your definition of the term “public relations”? Does it match that of the Public Relations Society of America (PRSA): Public relations helps an organization and its publicsadapt mutually to each other. Or in the UK, that of the Chartered…

  • So what will you do for ethics in PR?

    The subject of ethics in public relations often provokes strong opinions from people, especially when questionable practices fall under the critical spotlight – as Scott Adams so cannily grasped in this Dilbert cartoon in August. Ethics in PR issues from…

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  • Social media for CEOs: a different approach

    Here’s a thought about social media – what your CEO and other senior executives want from it can differ from what you, the communicator or marketer, want from it. So a briefing about social media for CEOs needs to have…