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Category: Marketing

  • Getting to know the Olympus LS-14 and LS-12

    As a podcaster, I’m interested in portable digital audio recorders as tools that I can use to record interviews, for example, when out and about. So when I hear about a new portable audio-recording device on the market, I’m curious…

  • The mobile internet tipping point in China

    It seems pretty clear that smartphone growth and usage in China are in high-speed mode. Recent research like IDC’s 2013 Q1 China Mobile Phone Quarterly Tracker talks up the growth trend, suggesting that smartphone shipments in China will grow 6…

  • What’s in a name?

    A service I’ve used since the mid 00s is YouSendIt, the freemium file-sharing service you use to send large files to people. It’s been a perfect tool over the years, especially in the days  when ‘large files’ typically meant anything…

  • Careless talk can cost you your life

    Belgian communications agency Duval Guillaume Modem is all about big ideas. Only ideas are the carriers of new thoughts and can influence behaviour, the agency says. Ideas are what differentiate human beings from other animals and computers. Ideas originate from…

  • Brian Solis and the evolution of social business

    A guest post by Brian Solis. Businesses are aspiring to find the fountain of truth. Social media professionals believe that transparency and authenticity reveal the way. It does, to some extent. But it doesn’t answer how businesses can earn relevance…

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