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Category: Marketing

  • Sign up for the second Dell B2B Social Media Huddle

    Following the success of the Dell B2B Social Media Huddle last December, plans are fixed for a second edition on May 25, this time in central London. The aim of the huddle is to bring together senior in-house communications and…

  • Love for the Cadbury brand

    There’s quite a bit of talk about Cadbury – an iconic British brand controversially snapped up earlier this year by US food giant Kraft – becoming a presence on the High Street with Cadbury-branded outlets that, some say, would compete…

  • Investors love the iPad

    There’s simply no question that the hottest news today, this Easter weekend, is the launch of Apple’s iPad, the device that has captured global attention like nothing else. The hype is incredible. In fact, if you were to wonder where…

  • It’s easy to focus your attention with a Twitter hashtag, wherever you are

    It’s not so long ago that if you wanted to see what was going on at a conference or other event, and gain some insight into issues and topics being discussed in real time, your only feasible option was actually…

  • The enterprise iPad is coming

    It’s less than a week to go before the iPad is released in the United States, on April 3. It comes to the UK and other countries later in April. Even if hardly anyone outside of some mainstream media, app…