Category: Marketing
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Earth Hour 2010 today
As I write this post, Earth Hour 2010 gets underway off the coast of New Zealand, when the diesel generators on the Chatham Islands are turned off, as the first of 125 countries and territories sets in motion a 24-hour…
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Experiencing the Apple Store
On a shopping trip with my wife yesterday to Westfield in west London, we visited the Apple Store there. Everyone visits shops. Some do it a lot. I know of no other retail experience quite like a visit to an…
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Tiger Woods: an apology for the YouTube era
Just like many other people, I watched Tiger Woods on live TV on Friday as he made his public apology for the revelations that emerged about his sex addiction following the car crash he was involved in outside his house…
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Will news be free forever?
It will be if you read Le Figaro, according to PaidContent UK as the French newspaper prepares to launch its new content-access service on Monday. […] instead of hoisting up a paywall around all its news content, Le Fig is…