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Category: Professional Development

  • Re-Defining Today’s Communicator

    Re-Defining Today’s Communicator

    Two weeks into 2014 and much of the talk about what’s hot and what’s not for communicators is about technology. Of the many, many tech topics that appear on trends and predictions lists, there are three that I believe warrant…

  • Introducing "FIR on Higher Education with Kevin Anselmo"

    The FIR Podcast Network is pleased to announce a new podcast on higher education that will begin on December 26, 2013. Presenter Kevin Anselmo explains… How can academics effectively promote their ideas to general audiences? What are the best ways…

  • Can marketing become an enabler for genuine engagement?

    A key underlying theme of the Social@Scale Summit in London last week was what I might call “social marketing” – the use of social media as a means unto achieving a marketing end. Organized by Sprinklr, an enterprise social media…

  • New guide to better understanding social media from the CIPR

    Understanding the social media landscape can be trickier than it might seem. In the context of how and where social media fits into traditional marketing and communication activity – what it can deliver, how you benchmark it, how you measure…

  • Introducing "FIR presents Linked Conversations with Chuck Hester"

    The FIR Podcast Network is pleased to announce a new podcast focused on getting the most from the LinkedIn business network that will begin later this month. Presenter Chuck Hester explains… I’ve known Shel Holtz and Neville Hobson for many…

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