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Category: Public Relations

  • Google Buzz: it’s all about search and mobile

    The buzz about Google Buzz has been huge since the new service was announced by Google yesterday. Google Buzz gives you a social network built into Gmail, Google’s web-based email service (known as Google Mail in some countries including the…

  • Procter and Gamble embraces Facebook

    When the world’s biggest marketing firm, Procter & Gamble, says it’s making a huge marketing move with a massive online presence, you really need to sit and up and pay close attention. Silicon Valley venture capitalist David Hornick reports from…

  • A social conversation in Dublin

    I’ll be in Dublin later this week, leading “New media for seasoned professionals,” a workshop for the Public Relations Institute of Ireland on social media and PR, on Thursday. This will be the third one I’ve done for the PRII…

  • Campaign creativity in Latin America

    If Latin America is a business area of interest to you, a report by AdAge.com on marketing success stories in Latin America makes interesting reading. The report outlines ten companies that have done well in 2009 – nine of them…

  • FIR Live on Jan 23: structuring communication functions

    FIR Live #17 Saturday January 23, 2010 10am PT / 1pm ET / 6pm UK Is marketing part of PR? Or is it the other way around? Where does government relations fit? While the structuring of communications functions in organizations…