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Category: Public Relations

  • Different events, similar issues

    I took part in two excellent conferences last week focused on social media and communication: one in Burnley, Lancashire, the other in London. The Don’t Panic Guide to Social Media in Tourism took place in the splendid Towneley Hall outside…

  • Opportunity knocks with Google Sidewiki

    Google Sidewiki launched last month and opinion online is wide and varied. Much of that opinion suggests a brewing crisis for companies, their brands and other things of interest to them if people can comment at will on anything on…

  • Last chance saloon for Royal Mail and CWU

    Driving home from Lancashire on Thursday night, I passed a number of big white articulated trucks on the M6 motorway heading south. Only one had logos or signage although I’m assuming all were doing the same thing – transporting the…

  • The Twitter effect on organization culture

    One of the most oft-cited examples of how Twitter can open up effective communication channels between the customer service parts of an organization and its customers is the US entertainment and information services provider Comcast and a man known on…

  • Taking the word on the road this week

    Two great conferences are taking place this week and I’ll be at both of them talking about social media and public relations. Don’t Panic Guide to Social Media for Tourism. in Burnley, Lancashire, on October 22. I’m presenting on the…