Category: Public Relations

  • Fingers crossed for a mobile industry standard

    Possibly the most interesting news so far to come out of the Mobile World Congress taking place in Barcelona this week is that there seems to be clear agreement among mobile operators and equipment manufacturers to develop and bring to…

  • Enjoyable Reading Twestival

    Yesterday was the day of Twestival, the global event designed to raise awareness of and financially support the charitable work of charity:water. Local twestivals took place in around 200 cities worldwide. I took part, too, at my local twestival: Reading…

  • Twestival today!

    Today, February 12, marks the culmination of an awful lot of effort and energy by many people around the world, volunteers all, who have made Twestival. This is an event taking place today in over 175 cities around the world,…

  • Hedging your bets with Twitter

    It seems that everywhere I look this morning, I see someone talking about Twitter. I don’t mean twittering – using Twitter, although there’s the usual constant of that – but talking about Twitter. Among the pitches for marketing guides and…

  • Hardly anyone trusts the media

    Press intrusion and inaccurate reporting in the UK are getting worse because the recession has forced newspapers to make cutbacks, says the BBC in summarizing A More Accountable Press, a report published today by the Media Standards Trust which says…