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Category: Public Relations

  • A politician’s arrogance or ignorance

    Here’s an extraordinary tale from Robin Wauters of a prominent politician’s cavalier attitude to public funds and contempt for people’s opinions. As described by Robin, the story is about Belgian Minister of Defence Pieter De Crem, pictured above, whose recent…

  • Getting social in Barcelona

    A pre crack-of-dawn flight from Gatwick tomorrow will take me to Barcelona, Spain, and the New Media in Marketing & Communications Strategy conference that starts tomorrow Wednesday November 26 and runs through the end of Thursday November 27. The event…

  • 60 PR blogs in one RSS feed

    Last weekend, I wrote about essential PR blogs to subscribe to in the PR Network that David Jones created, hoping that it might lead more PR bloggers to join that network (it didn’t really). It’s a great list of some…

  • Complementary tools to listen to Twitter

    For listening to conversations on Twitter about your brand, your client’s brand or anything else you need to be paying attention to online, you are literally spoiled for choice. I think one of the simplest yet more effective tools available…

  • Motrin: Where’s the authentic voice?

    Earlier I posted about the Motrin kerfuffle and the opportunity it presents brand owner McNeil to listen to customers and engage with them. Reading the apology text again that McNeil posted on the Motrin home page (above), there are a…