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Category: Public Relations

  • Expanding the scope of EuroBlog 2008

    The EuroBlog 2008 conference in Brussels, which ended on Saturday, brought together about 100 people from the worlds of PR academia and PR practice from across Europe and from the USA. The event was billed as "Social media and the…

  • The political cynicism of Quaero

    I’m probably one of the relatively few Englishmen who think the European Union is a good thing. After all, I am from a country that talks about Europe generally as a separate place, as in "I’m going to Europe" rather…

  • Social media and the future of PR

    I’m heading to Brussels tomorrow to participate in EuroBlog 2008, a two-day conference that mashes up academia and PR to produce an event that I’m sure will be worth the time of everyone attending, speakers and guests alike. This is…

  • Amazing customer service is the new marketing

    Everyone has tales of their customer service experiences, good and bad. You tend to hear more about bad experiences than good, it seems to me. Not surprising, I suppose, as when something goes wrong, you want to tell everyone about…

  • History of social networking in the UK

    I enjoy a writing challenge, and I’m about to embark on a pretty interesting one. Working with Drew Benvie at Hotwire PR, I’m researching information to write 1,000 words for a chapter in a publication that will chronicle the history…