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Category: Public Relations

  • The Foreign Secretary who blogs

    So the change has begun, following yesterday’s handover of power from Tony Blair to Gordon Brown, with the announcement this morning of the new Cabinet that Prime Minister Brown is forming. A huge change, it seems, in personalities and styles…

  • The only tech PR news is iPhone

    One of the questions we had in Monday’s FIR #252 came from Doug Haslam via Twitter: Should any PR people with consumer tech products even bother pitching this week? Or will it be all iPhone all the time? I recall…

  • GSK and JNJ enter the corporate blogosphere

    Two of the world’s major pharmaceutical companies have launched public blogs that are intended to be channels to engage with US consumers on specific issues. The two companies – GlaxoSmithKline and Johnson & Johnson – have clear but different goals for…

  • A very social week

    A whirlwind week so far in London, filled with speaking at conferences. On Tuesday, it was Delivering The New PR 2.0 at the Marriott Regents Park. Around 60 participants. A quieter lot than I’ve seen at previous DTNPR events, although…

  • Bruce Willis a great sport in Second Life

    Last Friday evening’s Die Hard 4 virtual press conference and expo launch in Second Life was a great example of how this virtual medium can work well when you have some real imagination and execute a good plan of organization.…