Category: Public Relations
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The silence of the Blackberry
The Blackberry outage that left North American users of the ubiquitous wireless handheld email device in the dark for much of Wednesday didn’t prevent plenty of people communicating. Communicating about the loss of service, that is, via blog posts, Twitter,…
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Imagining Coca-Cola in Second Life
Yesterday, crayon client Coca-Cola launched Virtual Thirst, a competition to design a new generation of Coke vending machines. This is a competition with a big difference, though, as it’s about imagining a device that would dispense experiences, not metal cans or…






