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Category: Public Relations

  • Dell means business in Second Life

    They want to be where people are gathering so it was an easy decision to make for Dell to go into Second Life. So said Ro Parra, senior vice president and general manager for Dell’s Home and Small Business Group,…

  • Attention on Second Life

    It’s coming thick and fast now – commentary and news on which business is doing what in Second Life. The latest today: Dell launches its Second Life presence today with an invite-only press preview followed by opening up the brand new Dell Island…

  • Social media, Second Life – New thinking about PR

    One of the great things about conferences on social media (blogs, wikis, podcasting) is the wide variety of comment and opinion they tend to generate among everyone who participates. With more than 120 participants, Friday’s Delivering The New PR in…

  • Delivering The New PR in London

    Heading into London this afternoon for the Delivering The New PR conference tomorrow. I’m looking forward to meeting up again with Philip Young, Tom Murphy, Stuart Bruce and Chris Rushton for the fifth in this series of one-day conferences. Over…

  • EuroBlog 2007 survey

    Last year’s EuroBlog 2006 survey gave an overview of who in the communication profession in Europe is using blogs and for what purpose. The most interesting result to me was how survey respondents saw the opportunities for and from blogs,…