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Category: Public Relations

  • Vonage V-Phone – a Skype switcher?

    A package arrived in the mail a few days ago containing a Vonage V-Phone, a new USB gadget that lets you make phone calls via your internet connection from any computer. Vonage is a familiar name in North America as…

  • Edelman earns a break

    I’ve just finished listening to the latest episode of EARshot, the podcast from Edelman PR ably hosted and produced by Phil Gomes on October 27. What’s especially interesting about this 35-minute podcast is that it’s a recording of an internal…

  • The irreverance of Second Life

    Well, crayon launched in Second Life at midday US Eastern time today, and it was awesome! We had a full house of guests. A presentation from crayon founder Joseph Jaffe, q’s and a’s afterwards then good old fashioned socializing. I…

  • Today’s the day – crayon launches

    Under four hours to go until we formally launch crayon today in Second Life. As you might imagine, I’ve devoted much of my time this week in preparing for this event. So not much else has caught my attention. Emails…

  • Why blogging matters to marketers

    Six senior US marketers have posted their thoughts and opinions on why they believe blogging matters to marketers: […] Few marketers have embraced blogging, although it supposedly enables a more personal and two-way interaction with the brand. So does blogging…