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Category: Public Relations

  • A reminder: SEO isn’t PR

    Heather Yaxley has a great post that ought to be widely shared and bookmarked way beyond the public relations community – although PRs would benefit from reading it, too. It’s about search engine optimization – SEO – that often seems…

  • FIR Interview: Jean Valin and Dan Tisch on the Melbourne Mandate

    At the World Public Relations Forum 2012 in Melbourne, Australia, almost 800 public relations practitioners endorsed the Melbourne Mandate, a call to action of new areas of value for public relations and communication management. It was co-created by 1,000 people…

  • Too much FUD and too little facts about fracking

    If there’s one major issue of significant public interest today that’s shrouded in fear, uncertainty and doubt, it’s fracking. If you believe the supporters of this mining process to extract natural gas and petroleum deposits from shale rock – formally…

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  • PR blog lists: not so much who, more how

    What’s the first thing you do when you come across a list of blogs, ranked in an order of some kind with ‘1’ being the best ranked? a). Post comments about the list to highlight the blogs that aren’t in…

  • Getting to know the Olympus LS-14 and LS-12

    As a podcaster, I’m interested in portable digital audio recorders as tools that I can use to record interviews, for example, when out and about. So when I hear about a new portable audio-recording device on the market, I’m curious…