Category: Social Business
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Sprinklr adds Branderati advocacy to its ‘social at scale’ offering
Enterprise social media company Sprinklr is certainly making big moves in the enterprise social space with news this week of another acquisition as the firm consolidates a credible position at the leading edge of the emerging business of enterprise-level social…
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Sprinklr brings social media convergence to global brands
Since acquiring the Dachis Group earlier this year, social media SaaS vendor Sprinklr has pursued a clear path towards offering its clients a converged social media solution. The convergence of paid, owned and earned social media would, Sprinklr says, provide…
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Why the C-suite don’t ‘get’ social media marketing – and how to change that
Reputational risk, return on investment and a lack of experience are barriers to social media adoption in the boardroom
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#FutureComms14 has what you’re looking for
Just one day to go until #FutureComms14 takes place in London, on Wednesday June 18. If you’re looking for answers to questions like: Where is PR, communications and social media heading? What does your brand need to do to adapt?…
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Perspectives on social business at Social Business Sessions London
If you’re keen to explore different perspectives on organization culture, social business, enterprise 2.0 and the nature of work, an event in London I’m participating in this coming week could be right up your street. The Combined Social Business Session…