Category: Social Media
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A look at a future of the social web
Brian Solis writes a thought-provoking post about how he sees the future of the social web, prompted by a Forrester report of the same name published in April. Forrester’s research examined what’s happening in the context of what they describe…
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Sharing UK experiences on B2B social media
If you want some insight into who’s doing what in business-to-business engagement with social media in the UK, the Dell B2B Social Media Huddle on December 7 is an event that you’ll not want to miss. During a full day…
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Twitter metrics still miss mobile and apps
Market intelligencer Hitwise published new research yesterday about visits to the Twitter website, showing that such visits have been in decline since a peak in July. The figures relate to visits by US users to the Twitter website, which follows…
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Different events, similar issues
I took part in two excellent conferences last week focused on social media and communication: one in Burnley, Lancashire, the other in London. The Don’t Panic Guide to Social Media in Tourism took place in the splendid Towneley Hall outside…
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The Twitter effect on organization culture
One of the most oft-cited examples of how Twitter can open up effective communication channels between the customer service parts of an organization and its customers is the US entertainment and information services provider Comcast and a man known on…