Category: Social Media
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The FIR podcast and a foundational decade
Today is a special day for my podcasting partner, Shel Holtz, and I as we mark a milestone – January 3, 2005 to January 3, 2015 – that is ten years to the day since we started For Immediate Release: The…
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Social marketing and social PR: never the twain shall meet?
Earlier this month, I took part in a one-hour interview about social media marketing and social PR for a webinar organized by Cision UK and Vocus UK (both, incidentally, now part of the same enterprise). The event was promoted as…
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Marking eight years of Twitter
I remember when I first started hearing about Twitter, in the summer of 2006 less than six months after the service started earlier that year. As the year progressed, the name kept popping up in blog posts and comments –…
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Astounding Psy
When it looked like it would exceed one billion views on YouTube by the summer of 2012, Korean singer Psy’s Gangnam Style headed into the record books for the sheer number of people who have watched the video and heard…
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Where does social marketing end and social PR begin?
Can you really separate out social marketing and social PR? Or are they just two sides of the same coin? And are there actually start and end points? I’ve partnered with Cision and Vocus to address these elements of a…