Category: Social Media
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An easier view on influence analysis with Kred Story
Things are heating up in the social influence measurement space with yesterday’s re-launch of Kred as Kred Story. Kred is one of three companies I see as the primary ones that, broadly, offer measurement and analytics services in the emerging…
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Should everyone in your company be a marketer?
Next month, I’m speaking at an evening event in central London organized by Bernie Mitchell and #TAGTribe Forum, entitled “Your Connected Customer and Company.” Fellow speaker JP Rangaswami and I will be talking for about 15 minutes with some thoughts…
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Will Klout ever let you go?
In November 2011, I quit Klout. Totally and completely. Not only did I close the account, but also I cancelled permissions to allow Klout to connect to each of the online social places to which I’d previously given it permission.…
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What if Wikipedia was a bit prettier and more usable?
Imaginative, well thought out ideas – they definitely make Wikipedia prettier – which I’m interpreting as meaning far easier to understand the structure and navigate it to the things that interest you. I’d argue that usability would be improved, too…
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Podcasting in the long tail
Far from changing the radio landscape, podcasting has been commandeered by the radio industry, says Richard MacManus in his post Radio Killed the Podcasting Star. As a podcaster myself, I’d say MacManus has written a fair assessment of a podcasting…