Category: Social Media
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Paying with your smartphone at Starbucks UK
When Starbucks announced recently that an Android app is now available in the UK to let you pay for your coffee and other products in store with that app, I was looking forward to trying it out. And I finally…
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Democratizing visual expression
As someone who only recently discovered Instagram when the Android version of the popular iPhone app was released a few months ago, I’m a compulsive snapper at any moment that I can whip out my smartphone. The beauty of Instagram…
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The people and social media challenges at the 2012 Olympic Games
Reuters reports that Anthony Edgar, head of media operations for the International Olympic Committee (IOC), freely admits that he does not know what to expect at the London Olympic Games following the explosion of social media, with some 900 million…
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Actionable insights from Burson-Marsteller on the Global 100 and the social web
If you were to guess which has been the preferred social channel of the top 100 global companies in the Fortune 500 list over the past three years, you’d be spot on if you said Twitter. That’s what research by…
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Social media hurdles that still need jumping
A report from eMarketer summarizes how monitoring tools help companies track and follow up on what consumers are saying on social media channels, with this insightful perspective: […] According to Satmetrix, a customer service software provider, only 49% of companies…






