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Category: Society

  • A cancer-awareness campaign that’s in your face

    Do the images on this page offend you? If they do, I imagine it’s the use of the f-word that you find offensive. Or perhaps its the juxtaposition of that word with the word ‘cancer.’ Possibly it’s the logo’s garish…

  • Knowing how to access and use content is king

    The UK’s communications regulator Ofcom published a report last month on consumer behaviour with media and communication (mobile phones, etc). It was quite enlightening, with metrics showing things like people spending 45 per cent of their waking hours watching TV,…

  • A simple answer to texting while driving

    With a lot of cars on the UK roads this Bank Holiday weekend, it’s a fair bet that quite a few drivers will be using their mobile phones while driving their vehicles. While holding a mobile device in your hand…

  • Shopkick may redefine consumer loyalty

    One of the memorable scenes for me in the 2002 film Minority Report is the bit where the hero John Anderton, played by Tom Cruise, goes on the run and finds himself in a shopping mall. In the society of…

  • Measure your fame in tweets and likes

    You have to wonder who really would be taken in by the story of a girl who quit her job very publicly in a series of 33 photos that, via text on a whiteboard, tell the story of why she…