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Category: Trends

  • More evidence on why you need to make your website work for mobile devices

    The share of web traffic from mobile devices increased by 110 percent in North America over the past year and 148 percent globally, according to a new study by Quantcast as reported by MediaPost News. […] While still only a…

  • Twenty 10 or two thousand and 10?

    This is my first post of the New Year – and a new decade – so I’d like to start by wishing you a very Happy New Year and the best of everything for 2010. ‘2010.’ How would you say…

  • Ten trends that will matter to every company in 2010

    I don’t know what it is about the final work weeks of the year but it’s the time when people throw 50 weeks’ worth of caution to the wind and make predictions. In my context area, that usually means predictions…

  • Marketers ‘destroy customer relationships online’

    A few weeks ago, I wrote about the problem with PR email, the results of a survey on people’s attitudes to the email that PR agencies and others send them. The survey paints a dismal picture of how email is…

  • The problem with PR email

    A timely story about that distribution channel so often misused by the PR industry – email. In an article published in Journalism.co.uk (and elsewhere), Iain Fleming, who works for Newslink, a news aggregation and delivery service in the UK, writes…