Category: Workplace

  • A clear call to action for social media guidelines and training

    A couple of days ago, the US Federal Trade Commission (FTC) published new guidance and use of testimonials and endorsements in advertising. It’s prompted quite a bit of critical commentary and opinion by many business influencers in the US. While…

  • Watch your communication-ness soar

    A new technology tool that started rolling out during the past week is Google Wave, what Google dryly describes as “an online tool for real-time communication and collaboration.” It’s got a lot of people articulating a lot of opinions, pro…

  • More social media connections in Barcelona

    One European city I love to visit is Barcelona on the Mediterranean coast of Spain. That’s where I’ll be on Wednesday and Thursday this week, chairing and presenting at the 2nd Annual Digital Media Seminar “Effective Strategies in Marketing &…

  • Understanding the large organization

    ReadWriteWeb reports on a Forrester survey last April which has revealed that despite the hype, it’s not Generation Y – those born somewhere between the late 1970s to the late 1990s, also known as Millenials – that’s getting business to…

  • There’s a social media evolution – Part 1

    (See “There’s no social media revolution” by Paul Seaman for direct context.) Over the past few weeks, Paul Seaman and I have engaged in a friendly debate (well, a series of individual blog posts) about social media and whether or…