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  • Content, authenticity and engagement

    I enjoyed listening to episode 5 of The Social Media Show with Ann Hawkins and Eric Swain, published yesterday. Ann and Eric had invited me to be interviewed about what to do if you are not a natural writer or communicator and…

  • Unwelcome brand recognition

    The scare in the UK about horsemeat in food products that are supposedly made from beef presents real issues for the brands concerned. The latest news is about Findus UK which makes beef lasagne products. Media reports everywhere are about…

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  • Six reasons why Vine is worth your time

    The buzz about Vine – pro and con – is non stop. BBC News has a great 6-point analysis of why they think it will continue grabbing attention: Stop motion animation is alive and well Ads work at six second length…

  • Wifi authentication via SMS not such a good idea

    Popped into Asda this morning (wicked prices on fresh papayas) and noticed free wifi, offered via EE. Terrific, I thought! Tapped the ‘Get Online’ button, entered my phone number into the subsequent dialog saying EE would send me a text…

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  • Gangnam Style heads towards a billion views

    840,131,442 views since July. Wonder how soon Gangnam Style will hit a billion views. AdAge reckons Dec 11. Watch the video at YouTube: http://youtu.be/9bZkp7q19f0?hd=1 Google+: View post on Google+ Post imported by Google+Blog. Created By Daniel Treadwell. If you’ve not…

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