Tag: LinkedIn
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Collaborating with ChatGPT Plus on a LinkedIn Refresh
After 20 years on LinkedIn, I decided it was time for a complete refresh and to create a profile that better reflects who I am today and where I’m heading, professionally and personally. How often do you update or change…
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Helping Executives Shine on Social Networks
In today’s digital-first world, the expectations on senior executives to be active and authentic on social networks—especially LinkedIn—are higher than ever. Over the past five years, the Financial Times reports that there has been a 35 per cent increase in…
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Just How Risky are Fake LinkedIn Profiles and What Can You Do About It?
In 2022, the business social network LinkedIn removed over 80 million fake profiles, according to data from Allure Security, a firm that offers online brand protection-as-a-service and handles such takedowns every day. If that sounds a lot (it is!), then…
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For Immediate Release 113: Not a 280-Character Episode
Shel and I recorded the November edition of the monthly Hobson & Holtz Report podcast. We had a great chinwag on these topics: A follow-up to our KFC story (about 11 herbs and spices); the social media team struck again.…
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Movie marketing with imagination comes to LinkedIn with Taken 3
Promoting a new movie across the social web nowadays is an integral part of most movie marketing as the film studios and distributors try to get their movie of the moment talked up and shared online. The ultimate goal is…