Tag: SNCR
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Add your views on fake news to SNCR research survey
Marketers, do you know where your ads are running? In early August, the Society for New Communications Research (SNCR) of The Conference Board announced a new research initiative to tackle the problem of fake news, and investigate how to combat…
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For Immediate Release 100: Locked and Loaded
In the August episode of The Hobson & Holtz Report, Shel and I talked about these topics: The Society for New Communications Research has launched an initiative to assess options for the communications industry to address fake news. An artificial…
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SNCR research initiative sets out to find solutions to address fake news
Hardly a day goes by without the topic of fake news becoming a news headline itself especially when it concerns Donald Trump. For most people, fake news is largely seen as a driver of distrust about what you read, see…
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Submit your entry for the 2017 SNCR Excellence in New Communications Awards
The Society for New Communications Research of The Conference Board (SNCR) has begun a call for entries for the 2017 Excellence in New Communications Awards. The winning case studies will be published by The Conference Board and winners will be…
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SNCR joins forces with The Conference Board
In early 2005, I joined a select group of business communicators who were social media early adopters to found a new research organization and think tank that would explore new communication tools and technologies. It had a clear vision: To…