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Month: July 2009

  • Back to the dark ages with pay per click for PRs

    You might remember the huge kerfuffle last summer about the Associated Press and its plans to charge bloggers on a pay-per-word basis every time a blogger used any content from an AP story in a blog post. So, for instance,…

  • The Hobson and Holtz Report – Podcast #464: July 9, 2009

    Content summary: FIR Interview with Text 100’s Jeremy Woolf posted, FIR Book Review interview with Silvia Cambie and Yang-May Ooi coming; discussion: Best Buy seeks the wisdom of the crowd to co-create social media job description; Dan York reports on…

  • Supermarket shopping on the go

    One of the things I consistently say about the iPhone is that it’s all about the apps. For the sheer scope and scale of useful little programs for your iPhone or iPod Touch – known simply as ‘apps’ –  this…

  • Job requirement: Twitter followers

    A recruitment ad for a Sr. Manager – Emerging Media Marketing Job at US retailer Best Buy includes an item under the “Preferred Qualifications” heading that applicants have “250 plus followers on Twitter.” I guess it’s one way of noting…

  • Blogging requires personal participation

    Yesterday I led a workshop on blogging in London for the CIPR during which the group spent a bit of time talking about ghost blogging. Scott Adams’ perceptive Dilbert cartoon, first published two years ago, takes an extreme but comical…