Month: November 2010
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Extending the debate about PR spam
Earlier this week, I hosted a CommsChat discussion via Twitter around the topic of “What should you do to stop PR spam?”, a topic I’ve written about quite a bit over the past few years and helped focus debate. The…
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The Hobson and Holtz Report – Podcast #572: November 8, 2010
Content summary: FIR Interview with Tom Webster coming; Neville finally met Scott Monty in London; Technorati’s 2010 State of the Blogosphere report is out; latest IABC Cafe2Go podcast features interview with Melissa Dark, 2011 Gold Quill Awards Chair; listener comments…
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The Hobson and Holtz Report – Podcast #571: November 1, 2010
Content summary: Vote for FIR at Podcast Alley; FIR Interview with Ashley Howland posted, Joseph Jaffe interview postponed but coming in November; listener comments and discussion; News That Fits: participation is marketing at Home Depot, how the Tea Party uses…
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How to understand sentiment from analysing big data
Because analysis and interpretation of behaviours online is a big part of what my firm WCG does for its living, I pay attention to new ideas and different thinking on how to zero in on what you need from data…