Year: 2010
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FIR Interview: Content Rules co-authors CC Chapman and Ann Handley
Ann Handley and C.C. Chapman speak with FIR co-host Shel Holtz about their new book, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business, and the role of various…
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Communication and IT: a natural partnership
Picture the scene: sun-drenched beaches, a harbour packed with yachts and superyachts, Bentley and Lamborghini showrooms jostling next to Hermes and Chanel stores, crowded bars and restaurants, and attractive men and women strolling the wide avenues by the sea. Yes,…
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FIR Interview: Bob Pickard, President and CEO, Burson-Marsteller Asia-Pacific
FIR Asia Correspondent Michael Netzley (pictured), public relations instructor at Singapore Management University, interviews Bob Pickard, president and CEO of Burson-Marsteller Asia-Pacific, about the results of a new Burson study that concludes that fewer than half of Asian companies listed…
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The Hobson and Holtz Report – Podcast #573: November 15, 2010
Content summary: FIR Interview coming: Michael Netzley interviews Bob Pickard, President and CEO, Burson-Marsteller Asia Pacific: segment in today’s show; listener comments and discussion; News That Fits: impressions from the Gartner Symposium/ITxpo in Cannes and discussion on Gartner prediction that…
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Stories from the big connected world
This past week has been one of those where-did-the-time-go? weeks. A mixture of work of the type that requires close attention and intense focus along with a business trip to the south of France for two days resulted in a…