Year: 2011

  • The Hobson and Holtz Report – Podcast #608: July 18, 2011

    Content summary: FIR Interview with Cisco’s John Earnhardt posted, interview coming with Edelman’s Jonny Bentwood about Tweetlevel and Bloglevel; next FIR Live is on July 30; "About" page survey; listener comments from the FIR Friendfeed Room; Ragan promo; News That…

  • Connecting you with an internet of things

    You’ve probably heard about the refrigerator that tweets introduced by Samsung at this year’s Consumer Electronics Show in the US. I bet you’ve also heard about plans by car maker Ford to offer the capability for you to listen to…

  • Seeing PR sense behind latest News International events

    The announcement this morning that News International CEO Rebekah Brooks had resigned provoked near-universal applause on Twitter, from what I could see in my content stream. It was also reported in mainstream media around the world, illustrating quite clearly how…

  • FIR Interview: Cisco’s John Earnhardt on ‘The Network’ social newsroom

    A piece of content that is shared with a friend, or friends, or followers, or the world is the ultimate measurement of its success, says John Earnhardt about Cisco’s new technology news site, The Network. The Network is very much…

  • Making some drama from the NOTW crisis

    Last week, the focus was on the News of The World and phone hacking, culminating in the newspaper’s final edition on Sunday July 10. This week, attention has shifted dramatically as events have moved up level by level to embrace…