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Year: 2012

  • FIR Interview: Philip Sheldrake and Stephen Waddington on ‘Share This’

    “Social media has become an invaluable tool in my PR armoury by giving me a direct voice to speak directly to members of the media and the general public,” says Lord Sugar. “This book is a useful guide to using…

  • A compelling future for digital business media

    In May, the Financial Times went on record to say with some confidence that they expect to see more paying subscribers to the paper’s digital edition by the end of 2012 than to its traditional printed newspaper. In a post…

  • Let the Games begin

    #OpeningCeremony – 9:00pm UK July 27, 2012. Experience it live (or go here if you’re in the US). #London2012 | #Olympics

  • Humour’s a funny thing

    What’s funny to you or I may not be to anyone else. Case in point – SpecSavers‘ press ad in the UK today over the Korean flag mixup at #London2012. I can see the humour certainly. But I wonder how…

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  • Paying with your smartphone at Starbucks UK

    When Starbucks announced recently that an Android app is now available in the UK to let you pay for your coffee and other products in store with that app, I was looking forward to trying it out. And I finally…