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Year: 2012

  • What if Brancott had got it right with their QR code?

    QR codes attract a great deal of commentary in marketing and communication circles, and pretty critical more often than not. I have a strong interest in QR codes, not so much about the technology of them: it’s far more about…

  • How social do you want your PR?

    That’s the title of a discussion session I’ll be leading in London on Thursday December 6 January 24, 2013 as part of the CIPR’s Social Summer series of meetings, designed to encourage an informal and relaxed atmosphere with interesting conversation…

  • How to meet entrepreneurs, gain local insights and avoid accommodation costs

    Guest post by entrepreneur Fred Caballero, co-founder, StartupStay.com. Entrepreneurs are hard-working, focused people and, many times, they find themselves on a pretty lonely journey. When my partner and I set up our first company in Dublin in 2008, naturally we…

  • Gangnam Style heads towards a billion views

    840,131,442 views since July. Wonder how soon Gangnam Style will hit a billion views. AdAge reckons Dec 11. Watch the video at YouTube: http://youtu.be/9bZkp7q19f0?hd=1 Google+: View post on Google+ Post imported by Google+Blog. Created By Daniel Treadwell. If you’ve not…

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  • 350 million tweets a day and more Twitter superlatives

    As a communication channel, Twitter is very much part of the mainstream. Indeed, it’s hard to go anywhere on the social web – whether to a story on a news website, an individual blog, a company’s news centre – without…