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Year: 2012

  • Scroll Excel 7 first look

    The market for tablet computers is looking rosy according to any number of research studies and reports in the mainstream media and tech press. It’s continuing good news for Apple and its iPad and for the myriad Android tablet-makers; and…

  • Integrated CIPR news on your desktop – shame about mobile

    The Chartered Institute of Public Relations (CIPR) launched a social media newsroom on January 23. In  their words, it “integrates announcements on our website with our Twitter feed, Facebook and LinkedIn pages and with the CIPR Conversation.” It’s a good…

  • Social media: word of mouth at scale

    Among some compelling metrics about Facebook’s contributions to Europe’s economies last year – led by $15.3 billion value and 230,000 jobs – is this description of social media by Facebook COO Sheryl Sandberg: […] She argued that we’re living in…

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  • The Hobson and Holtz Report – Podcast #635: January 23, 2012

    Content summary: FIR Book Review of ‘YouTube for Business’ is up; reminders: inaugural FIR Book Club on Jan 27 with Christopher Barger, GaggleAmp webinar on Jan 31; new FIR Interviews posted: Bob Fine, Social Media Monthly magazine, and Adam Kmiec,…

  • FIR Interview: Walgreens Social Media Director Adam Kmiec

    FIR co-hosts Neville Hobson and Shel Holtz interview Adam Kmiec, director of social media for Walgreens, the largest drug store chain in the US and a Fortune 50 company. Walgreens has engaged in the last 10 days or so in…