2013 – Page 4 – NevilleHobson .com

Year: 2013

FIR Interview: Joseph Jaffe and Maarten Albarda, authors of ZERO

11 December 2013

“Our position is that a perfect storm is coming,” say Joseph Jaffe and Maarten Albarda as an attention-grabbing way to start a discussion about ZERO: Zero Paid Media as the New Marketing Model, the new book by the two authors…

Joseph Jaffe, Maarten Albarda
FIR Interview: Jeremiah Owyang on Crowd Companies and the collaborative economy

10 December 2013

Jeremiah Owyang believes the next phase of sharing is upon us. The first phase was of media and ideas, otherwise known as social media. The second phase is the sharing of the physical world, what we call the collaborative economy.…

Jeremiah Owyang
The thrill and heartache of BlackBerry: employee perspectives

9 December 2013

Whether Canadian mobile technology company BlackBerry has a viable future or not is still a big unknown. The company fell from grace during this year as sales of its smartphones plummeted in the face of competition from Apple and Android…

Blackberry
The Hobson and Holtz Report – Podcast #733: December 9, 2013

9 December 2013

Intro: Revisiting FIR’s RSS feeds (the everything feed means everything); last week’s Asia Report is a cut; FIR Book Review of “Age of Context” posted; upcoming interviews with Jeremiah Owyang, Joseph Jaffe and Maarten Albarda, and Sharam Faloudgar; In the…
New guide to better understanding social media from the CIPR

8 December 2013

Understanding the social media landscape can be trickier than it might seem. In the context of how and where social media fits into traditional marketing and communication activity – what it can deliver, how you benchmark it, how you measure…

CIPR

Year: 2013

FIR Interview: Joseph Jaffe and Maarten Albarda, authors of ZERO

FIR Interview: Jeremiah Owyang on Crowd Companies and the collaborative economy

The thrill and heartache of BlackBerry: employee perspectives

The Hobson and Holtz Report – Podcast #733: December 9, 2013

New guide to better understanding social media from the CIPR