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Author: Neville Hobson

  • Know where the legal line lies in what you can and cannot say online

    If you need further evidence that social media is now very much part of the fabric of contemporary society, it comes in the form of an initiative by the Attorney General’s Office designed “to help prevent social media users from…

  • Amazon’s drone delivery service: not science fiction

    A story that’s all over the news web today is about Amazon’s plans to start a delivery service that will get your package directly to your door straight from an Amazon fulfilment centre via a drone pilotless aircraft. No middlemen…

  • The Hobson and Holtz Report – Podcast #732: December 2, 2013

    Intro: FIR Interviews posted with Andrew Grill and with Adam Parker, one Interview coming with Sharam Fouladgar; two FIR Book reviews coming soon: Age of Context and ZERO; FIR Podcast Network news: Episode 1 of “AllthingsIC with Rachel Miller” published,…

  • FIR Interview: Adam Parker, RealWire, on the roles of listening and influence

    In today’s professional development landscape, a major educational imperative for PR practitioners, marketers and others involved in online engagement is knowing how to find influential voices across the social web: what to look for, where to focus your attention, what…

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  • Get used to “Ok Google”

    Get used to “Ok Google”

    Earlier this year, Google announced a new feature for search – conduct a search with your voice in the Chrome browser. To conduct a conversational search, you’d fire up Google Search; if you saw a little microphone symbol in the…