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Author: Neville Hobson

  • FIR Speakers and Speeches: Dell’s Manish Mehta on social media measurement

    Content summary: Manish Mehta, Dell’s VP of Social Media and Community, pinch-hit for Neville Hobson as the closing keynote speaker at New Communications Forum 2010. Neville was grounded in the UK by the volcanic ash cloud, so he recorded a…

  • FIR Interview: New Media Author and Speaker Amber Mac

    In this FIR Interview, listener Kris Gallagher talks to new media personality Amber MacArthur – better known as Amber Mac – about her new book, Power Friending. Get this podcast: Download the MP3 file (2.83Mb, 7:00) Get the show on…

  • Just published: Toby Bloomberg’s business book of interviews via Twitter

    Just over a year ago, I took part in an experiment – creating the content of a business book wholly via Twitter. The "Twitter book" called Social Media Marketing GPS was the idea of social media marketing diva Toby Bloomberg…

  • The Hobson and Holtz Report – Podcast #547: May 17, 2010

    Content summary: FIR Interview with BP’s Neil Chapman posted, Kris Gallagher’s interview and keynotes from NewComm Forum 2010 coming; What’s Up?: Shel Israel home from the hospital, TweetDeck’s wavy red line looks like it’s finally fixed, the Financial Times and…

  • The value of social media illustrated

    Off to moderate @PreciseExchange where experts inc @Jangles will debate social media for comps – does it matter? #smexchange #smless than a minute ago via TweetDeckHelen DunneCorpCommsMag I took part in a really interesting panel discussion last week in London…