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Author: Neville Hobson

  • The social media press release is complementary communication

    AdWeek has a pretty good feature article today about the social media press release. Key points: […] Journalists are no longer considered the only audience for a company’s news because in the blogsophere “everyone can be their own journalist,” says…

  • Different flavours of English

    Watching the lunchtime Sky News, I was struck by a new (to me) abbreviation to describe an event – 21/7. This is to do with three men convicted today of planning suicide bomb attacks on the London transport system in…

  • Windows Vista service pack beta expected mid July

    According to a number of media reports, Microsoft will be releasing a beta version of Windows Vista Service Pack 1 next week. Some reports speculate that the actual service pack will follow later this year, probably November. In addition to…

  • The iPhone’s global credentials

    As drooling (and criticisms) over the iPhone continues apace in the US, here’s something you probably won’t know unless you disassemble your $600 gadget – the iPhone is stuffed full of European intellectual property, according to the Daily Telegraph: Wolfson…

  • Live Earth can make a difference

    I watched quite a bit of the Live Earth concert at Wembley Stadium yesterday. What a great line-up of singers and music for a spectacular event! Not only in London but also in eight other cities around the world. For…